welcome togetting out all truth

#GOATseries was made possible through the support of the Truth Initiative®. We'll explore the intersection of the Tobacco industry and African American community.


Learn more about Truth®

welcome togetting out all truth

#GOATseries was created out of a partnership with Renaissance Digital and Truth Initiative. We'll explore the targeted marketing strategies of Big Tobacco companies against the African American community.


Learn more about Truth

EPISODE ONE

On the first episode of the GOATseries, we sit down with Raleigh native and entrepreneur James Murchison. Since graduating from college, James has built several brands and businesses to prominence in the Raleigh-Durham area. As he prepares to head into the next phase of his entrepreneurial journey, Catering, we sit down and talk to him about the importance of flavors in what he does.

aboutthe project

As a part of his local action project for the Youth Activism Fellowship with the Truth Initiative®, host Justin Reid, revisits his Uncommon Ground Podcast project. For more information about the Youth Activism Fellowship check out truthinitiative.org/YAF.